EIMA 2012 in Bologna (IT)
Review of the trade fair with international flair
The EIMA in Bologna/Italy is the most important trade show for Southern Europe and North Africa. The show ran from 7 to 11 November. Companies and dealers from 40 countries gathered at a record-sized display area of 138,000 sqm. It could be seen that agriculture in Italy is far better off than the rest of the economy.
For Pöttinger Italia the "local fair" is also very important, of course, to keep in touch with existing customers and meet new ones. Attendance at the Pöttinger stand was very good, mainly from international visitors. There were many people from North Africa in particular as well as the Far East asking about new machinery and special features available from the Austrian ag-tech manufacturer. We even welcomed one visitor from India.
Pöttinger displayed a wide selection from its grassland and tillage product ranges:
- Loader wagon: BOSS L 25 T
- Mowers: NOVADISC 265, NOVAALPIN 301 B, NOVACAT 305 H ED, NOVACAT 301 F alpha-motion RC,
- NOVACAT 402, NOVACAT X8 RC Power Control, NOVACAT 307 T RC
- Tedders: EUROHIT 540 N, HIT 10.11 T
- Rakes: EUROTOP 421 N, TOP 722
- Power harrows: LION 302.12, LION 3002 mit VITASEM 302 ADD
- Plough: SERVO 45 S 415
- Compact disc harrow: TERRADISC 3001
- Stubble cultivator: SYNKRO 3030
The greatest interest was generated by the highlights:
- VITASEM ADD, NOVACAT X8 and the TERRADISC
![]() View from the grassland perspective |
![]() View from the tillage perspective |
![]() NOVACAT alpha-motion trumps all |
![]() Visitors show interest |
![]() Lively discussions |
![]() The Pöttinger Team at EIMA |